We are particularly proud of the successes our partners and clients have achieved through implementing their Competitive Advantage insights into their business.
We are honoured to have been part of their journey.

“I found the Competitive Strength Report provided deep insights into the sustainability of my organisation working in a dynamic market.
It lead to an intense focus on change management process ensuring we delivered on our Strategy.”
J Ballard, CEO
“The Competitive Strength Report is an innovative web-based management tool. Its simplicity provides an easy platform to get buy in and the questions are thought-provoking. They required us to look at our organisation differently and to consider challenging scenarios.
The Report and facilitated Review prompted meaningful dialogue as well as a reality check. It encouraged us to take stock. In its own right this achieves introspection and action.
An additional and critical benefit was it highlighted potential differences amongst the top team. We had to focus on the issues needing clarification and consensus, resulting in more robust decisions being made.

In summary, the CSR is an affordable, innovative approach to the competitive advantage which comes from Excellence. It prompted good debate, refocused thoughts and provided a platform for potential further advancement.
W Brown, MD

“Our top team used the Competitive Strength Report to pinpoint and discuss critical factors in the success of our business. We were surprised to discover how easily the Report highlighted important differences in emphasis and perspective between the directors. These insights enabled us to review and refocus on our priorities and get consensus on the real strategic issues that lie ahead”
G Grieve, MD
“We see great value in the Competitive Strength Review. The questions made us all think. They raised issues we did not immediately associate with our competitiveness. The Abyss scenarios were challenging and some provided us with a wake-up call. It has prompted us to look again at issues we were living with. We are now approaching the priorities with renewed vigour. More importantly, the proposition to achieve Excellence really made us think about our own contributions as leaders of the business.
It provides huge insights, valuable prompts and advice from a 40 minute investment per person.”
J Davis, MD
The Competitive Strength Review prompted meaningful dialogue and a reality check. It encouraged us to take stock. In its own right this achieves introspection and action.
It also highlighted potential differences amongst the top team and provided focus on the issues that need to be addressed or require clarification and consensus.
W Brown, MD
“The Competitive Strength Review with my top team highlighted the different views we held and confirmed how they were impacting on our ability to be Strategic in our decision making. Uncomfortable but invaluable.”
P Davies, MD
“The Competitive Strength Review gave us enough new insights and different ideas to discuss about repositioning our business that it paid for itself before we had even finished the workshop. Being supported whilst working through how to choose between them was an invaluable benefit. Just do it!
M Rolins, MD
“Two years after first completing the Competitive Strength Review, my senior executives and I re-did it and found once again, it provided discussion prompts and very timely, relevant feedback.
This executive tool provides immediate insight to key sustainability factors within the organisation. It is a key tool for top team alignment to the major organisational needs.”
J Ballard, CEO
“The Competitive Strength Review delivers excellent value. It took us only 40 minutes to answer two questionnaires. which made us think and ask ourselves some searching questions.
The Report illustrated where we held different views of our business. Some of which were fundamentally important. We realised we were not as much on the same page as we thought we were. These were valuable insights, particularly in relation to how we lead and manage change.
The comparison with Dr Singhal’s research led to further introspection and questioning. We realised we were accepting second best. The Report forced us to crystalise our thoughts and to focus on at least 5 areas in our drive towards Excellence.”
T Lane, CEO
The Competitive Strength Review prompted meaningful dialogue and a reality check. It encouraged us to take stock. In its own right this achieves introspection and action.
It also highlighted potential differences amongst the top team and provided focus on the issues that need to be addressed or require clarification and consensus.
W Brown, MD
The Competitive Strength Report certainly influenced my thinking regarding how to leverage the business.
We have since bought numerous companies, restructured and are delivering diverse services to our market.
A thought provoking experience well worth it.”

Sam Furphy, MD,